What is CustDev?
Customer Development (CustDev) is a methodology for building products that customers actually need and will pay for. Learn what it is, why it matters, and how to conduct CustDev interviews.
Platform for customer development interviews
Build productsusers love and pay for
Record customer interviews, structure feedback, and make decisions based on real user needs.
Rating
4.9
For teams
Product & Growth
Interviews
Record by voice
"CustDev AI completely changed our feedback process. Instead of notes — live interviews you can revisit anytime."
FeaturesEverything for
Everything forcustomer development
Record interviews, structure feedback, and make decisions based on real user needs
Interview recording
Record user interviews directly in the app — by voice or via import.
Structured notes
Save key insights and quotes — everything in one place for each session.
Analytics & reports
Track interview progress and visualize patterns you discover.
AI assistant
Use AI to prepare questions, summarize interviews, and extract insights.
Learn aboutcustomer development
Guides and insights for Product and Growth teams
How to Conduct Customer Development Interviews (Step-by-Step Guide)
A practical step-by-step guide to running effective CustDev interviews. Learn how to prepare, who to talk to, what to ask, and how to turn insights into actionable product decisions.
20 Customer Interview Questions Every Startup Should Ask
The essential questions to validate your problem, solution, and market. Use these in your next CustDev interviews to uncover real pain points and willingness to pay.
TestimonialsTrusted by
Trusted byproduct teams
See what founders and product managers say about CustDev AI
Head of Product
Mar 4Maria K.
"CustDev AI saved us weeks on feedback collection. I record interviews right during meetings — then listen back and extract insights."
Founder
Mar 1David M.
"Finally not losing thoughts from interviews. Everything gets recorded and structured — can replay and share with the team."
Growth Manager
Feb 28Anna V.
"I use it for cust dev interviews. Love that everything is in one app — recording, notes, analytics."
Product Designer
Feb 25Ivan K.
"CustDev AI helped us build a regular feedback process. Now we run new interviews every week."
Head of Product
Mar 4Maria K.
"CustDev AI saved us weeks on feedback collection. I record interviews right during meetings — then listen back and extract insights."
Founder
Mar 1David M.
"Finally not losing thoughts from interviews. Everything gets recorded and structured — can replay and share with the team."
Growth Manager
Feb 28Anna V.
"I use it for cust dev interviews. Love that everything is in one app — recording, notes, analytics."
Product Designer
Feb 25Ivan K.
"CustDev AI helped us build a regular feedback process. Now we run new interviews every week."
Head of Product
Mar 4Maria K.
"CustDev AI saved us weeks on feedback collection. I record interviews right during meetings — then listen back and extract insights."
Founder
Mar 1David M.
"Finally not losing thoughts from interviews. Everything gets recorded and structured — can replay and share with the team."
Growth Manager
Feb 28Anna V.
"I use it for cust dev interviews. Love that everything is in one app — recording, notes, analytics."
Product Designer
Feb 25Ivan K.
"CustDev AI helped us build a regular feedback process. Now we run new interviews every week."
Head of Product
Mar 4Maria K.
"CustDev AI saved us weeks on feedback collection. I record interviews right during meetings — then listen back and extract insights."
Founder
Mar 1David M.
"Finally not losing thoughts from interviews. Everything gets recorded and structured — can replay and share with the team."
Growth Manager
Feb 28Anna V.
"I use it for cust dev interviews. Love that everything is in one app — recording, notes, analytics."
Product Designer
Feb 25Ivan K.
"CustDev AI helped us build a regular feedback process. Now we run new interviews every week."
CustDev AI is available on iOS. Record interviews on your iPhone or iPad anywhere.